Consider adding a line about the purpose of the presentation along the lines of ‘Investor Presentation to Sand Hill Road VC’. SLIDE 9. Over 1,000 professionally designed slides. in so that they have a sufficient understanding of a risk/reward ratio. Suster thinks an exit slide is vital, one that “plants a seed for selling the company in the future.”. Investors want to know about your rivals, how you are distinct from them, how future technologies might disrupt the market and how you will respond to them. A hedge fund pitchbook is a key marketing tool used by funds, money managers, wealth managers, and CTAs which highlights the unique value of their investment program to prospective clients and investors. Ensure that you have permission to disclose references and your track record. Hoffman said: “End on a slide that you want people to be paying attention to. Seed investors are typically small venture capital funds that give between $250k – $1m. Use a pitch deck as your roadmap to successful meetings with investors. The slide said: ‘Find and contact the people you need through the people you already trust’. A hedge fund pitch deck is quite a bit different than a standard ‘Startup pitch deck’. SLIDE 4. will want to understand your investment method, team responsible for managing it, and performance so far. We have looked at what the world’s most influential venture capitalists, entrepreneurs and angel investors, including Guy Kawasaki, Reid Hoffman, Fred Wilson, Brad Feld, Mark Suster and Dave McClure, look for in a pitch deck (it is a veritable who’s who of Silicon Valley VCs). SLIDE 5. Include: A summary of what has happened so far, key milestones, proof of the positive use of cash so far, future funding requirements, and an idea of what is expected to happen in the near future. However, names and credentials alone are not substantial â performance metrics that are reasonably replicable are perhaps the most indicative sign of a promising fund. It can be an aspiration or a condensed value proposition. This is one of the most important slides in your deck, so it is vital that the information on it is correct and you understand the numbers. Include: Images of your product that show why you are better or offer a useful alternative. Reveal how your differentiator gives you a competitive advantage that other funds do not have. Ideally you want to define the business idea in a single declarative sentence. The portfolio model should answer whether you have enough bandwidth to support the strategy, and how you scale (if that is a goal of the fund). Investors will often ask for your portfolio model to understand how their capital will be managed over the lifetime of the fund. Include 1-3 revenue streams. There is a lot of advice out there on this topic. According to Guy Kawasaki, in many cases “the best way to illustrate a revenue model is to make such a compelling demo that the audience can fill in the blanks for itself on who, when, and why people will pay,”. Links to some of our favorite advice are listed below: Brad Feld, Venture Capitalist, Foundry Group: Questions to Address. Pitch decks serve as a quick overview of your fund, your strengths, your investment thesis, and your plan for the fundraise. In this section of the pitch deck you want to first identify and profile the customer you cater to. Common mistakes: Including too much information that is difficult to take in and also steals the thunder of later slides. Share a bold statement of what your fund has to offer. As Dave McClure says, “bigger is better.”. Describe what you invest in, how you have a competitive advantage to understand/access/own these investments, and how this advantage benefits your performance. Include: Information on pricing, how you are going to attract and retain customers, customer numbers and what they are spending. Most investors will look for things like the problem you are solving, your approach, and financial projections. The Series B was a concept story for getting to revenue. For instance, you may focus on emerging markets fixed income, options trading strategies, black box trading, specialty financing, precious metals, or the Series C pitch decks and on-wards, including IPO roadshow decks, seek funding to expand, often into new geographies or adjacent markets.
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